Prada

A vibrant fragrance exploration where bold color, transparency and motion converge into a cinematic luxury experience.

A vibrant fragrance exploration where bold color, transparency and motion converge into a cinematic luxury experience.

Services

Motion Design

Creative Direction

CGI Campaigns

BRAND

Prada

Year

2025

Location

Madrid, Spain

Info

A CGI fragrance concept inspired by Prada Paradoxe, centered around vivid red tones, reflective surfaces and fluid visual storytelling. The project explores the tension between softness and intensity through cinematic lighting, translucent materials and sculptural composition. Developed using Cinema 4D and Redshift, the visuals aim to reinterpret the fragrance through a contemporary editorial lens with a strong atmospheric presence.