Byredo

Blanche

Blanche, in black and white.

PROJECT TYPE

CGI

DISCIPLINES

Motion Design

CGI Campaigns

Creative Direction

DELIVERABLES

CGI Stills & Motion

YEAR

2025

ABOUT THE PROJECT

Blanche is surrounded by folds of reflective fabric that catch the light and partially hide the bottle. Some images focus on the perfume itself, while others get closer to the materials and their reflections. The black-and-white palette ties everything together.